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MicroStrategy Rebrands To ‘Strategy,’ Unveils Bitcoin Logo

Posted on February 5, 2025 by admin


MicroStrategy has formally rebranded, with the software program firm unveiling its new title and brand. Apparently, the corporate’s new brand options the Bitcoin brand, a transfer that reaffirms its dedication to its BTC technique.

MicroStrategy Is Now ‘Technique’

In a press release, the software program and Bitcoin Treasury firm introduced that it’s now doing enterprise as ‘Technique.’ It added that Technique is the world’s first and largest Bitcoin Treasury firm, the biggest unbiased, publicly traded enterprise intelligence firm, and a Nasdaq 100 inventory.

MicroStrategy additional said within the press launch that this model simplification is a pure evolution of the corporate, reflecting its focus and broad enchantment. As a part of the rebrand, the corporate additionally unveiled its new brand, which features a stylized “B,” which it defined signifies its Bitcoin technique and its distinctive place as a Bitcoin Treasury firm.

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Boluwatife Adeyemi

Boluwatife Adeyemi is a well-experienced crypto information author and editor who has lined matters that reduce throughout DeFi, NFTs, sensible contracts, and blockchain interoperability, amongst others. Boluwatife has a knack for simplifying probably the most technical ideas and making it simple for crypto newbies to know. Away from writing, He’s an avid basketball lover and a part-time degen.

Disclaimer: The introduced content material might embrace the private opinion of the creator and is topic to market situation. Do your market analysis earlier than investing in cryptocurrencies. The creator or the publication doesn’t maintain any accountability in your private monetary loss.





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