Recent from the Superbowl stage, Snoop Dogg is again on the information. His metaverse play is getting larger and bolder, however, is he heading in the right direction? The legendary rapper just lately purchased the long-lasting Dying Row Data model. He now owns the file label the place his profession began, however, what’s he going to do with it? Dying Row Data shall be… an NFT label? Actually?
Apparently so, in a latest ClubHouse look Snoop Dogg confirmed his plans:
“Dying Row shall be an NFT label. We shall be placing out artists by the metaverse, or by an entire different chain of music. Similar to we broke the business once we was the primary unbiased to be main, I wish to be the primary main within the metaverse. So, Dying Row shall be in NFT land.”
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On one hand, it sounds unbelievable. Snoop Dogg is already in enterprise with just a few metaverse-oriented manufacturers. On the opposite, it simply doesn’t click on. Dying Row Data was America’s most controversial and harmful file label. That and the metaverse don’t appear to combine.
✺ @TheSnoopAvatars will mint on 2/22/22
✺ The avatars shall be playable in AR on Jadu
✺ All Jetpack & Hoverboard holders shall be whitelisted for the drop
ᴅᴇᴛᴀɪʟs: https://t.co/7Nonw67yit pic.twitter.com/I0df14bIcK
— Jadu (@JaduHologram) February 15, 2022
How Did Snoop Dogg Get Dying Row Data?
When Snoop Dogg “acquired the Dying Row Data model from MNRK Music Group,” he told BusinessWire:
“I’m thrilled and appreciative of the chance to accumulate the long-lasting and culturally vital Dying Row Data model, which has immense untapped future worth. It feels good to have possession of the label I used to be a part of at first of my profession and as one of many founding members.”
The hip-hop neighborhood beloved the information. Trapital’s Dan Runcie tweeted, “In most offers, artist sells to buyers or file labels. That is the artist who helped make that catalog now shopping for it outright. That’s dope.” Nonetheless, take a look at the announcement’s wording. Snoop Dogg solely purchased the Dying Row Data model, not its catalog. He absolutely had another offers in thoughts.
Snoop Dogg shopping for Dying Row Data is one of the best story of all these latest catalog offers.
In most offers, artist sells to buyers or file labels.
That is the artist who helped make that catalog now shopping for it outright. That is dope.
— Dan Runcie (@RuncieDan) February 10, 2022
The Dogg, NFTs And The Metaverse
A few months in the past, Snoop Dogg introduced he purchased a household of Bored Ape Yacht Club NFTs and started talking about The Sandbox metaverse. Our sister web site NewsBTC reported on the information:
“Snoop Dogg is launching himself into NFTs with two ft. A few weeks in the past, the celebrity rapper introduced a partnership with The Sandbox metaverse. There, he could have his personal piece of the digital world. There shall be Snoop avatars and different Snoop-inspired NFTs on the market. And he’ll even carry out stay, an occasion that’s already promoting early entry passes.”
SAND value chart on Kucoin | Supply: TradingView.com
The plan is shifting quick. The Snoop avatars are already out and about, he has a brand new file label to play with, and he’s hanging out with NFT royalty Gary Vee:
See yall at VeeCon.
N.F.T. by no means 4get 2 move it
https://t.co/w8g4GAPTNp@veefriends @veeconference #SeeyouatVeeCon pic.twitter.com/nSESFIxNsV
— Snoop Dogg (@SnoopDogg) February 16, 2022
Snoop Dogg additionally just lately launched his newest album B.O.D.R., which stands for “Bacc on Dying Row.” For the NFT portion of the discharge, he partnered with Gala Video games, a blockchain gaming firm. By means of the Gala Music retailer, individuals should purchase a model that has 3 bonus tracks and goes for $5K. What’s the catch? Nicely, for $5K you get NFTs for all the songs.
Associated Studying | The Sandbox Purchase Bored Ape Yacht Club NFT for More Than $2.9 Million
In a press launch, Snoop Dogg mentioned:
“If something is fixed, it’s that the music business will all the time be altering. Blockchain tech has the facility to alter all the pieces once more and tip the desk in favor of the artists and the followers, and we’re going to be proper on the entrance of the pack with this Gala Music deal.”
So, to summarize: Snoop Dogg purchased the Dying Row Data model and launched an album titled “Bacc on Dying Row” simply earlier than acting on the most important stage round, the Superbowl. What a businessman. Perhaps he’s simply the particular person to efficiently combine Dying Row and the metaverse.
Featured Picture: The Snoop Avatars screenshot from this video | Charts by TradingView